Beef Retail

The Florida Beef Council works closely with our retail partners to increase the demand for beef and stimulate purchases of beef in the retail channel through training, promotions, materials and merchandising programs. The Beef Checkoff is your partner in maximizing your marketing and merchandising efforts at the meat case. 

We provide free point-of-sale materials for your meat case, such as retail cuts charts, beef safety and cooking information, recipe brochures and brochure holders. 

To request materials, please email Allyson Trimble or call 407-846-4557.

Materials Available:

 Beef Cuts    

Cut chart featuring the most common breakdown of cuts from each primal. Also includes most common cooking method for each cut. 

Available as a handout (8.5" x 11") or laminated poster size (24 1/2" x 38")

Click on the image to download an 8.5” x 11” print-ready version. 

Beef Made Easy - Spanish

Spanish cut chart featuring the most common breakdown of cuts from each primal. 7.25" x 11". 

Additional Resources:

Visit the Beef Retail Website for more retail marketing information, beef photography, retail research, nutrition information, retail sales data, merchandising ideas and more.



   Sign up for the monthly Retail Beef Blast.  




Also available are training programs and materials for meat case  staff. Additional point-of-purchase materials are available seasonally. Contact Ashley Hughes for more information.